Peter Cain is the Managing Director of Marketscience Consulting and currently teaches our Marketing Analytics Course and several on-site training courses. He specialises in advanced econometric modelling, statistical analysis and bespoke advice on marketing investments. He also has a vast experience of designing, project-managing and presenting econometric analyses and business solutions for a wide range of international blue-chip clients. Peter holds BSc and MSc degrees in Economics from the University of Warwick and a PhD in Economics from the University of Nottingham and has a wide experience of EViews and OxMetrics software packages.
Training & Consultancy
Peter Cain is a recent addition to our training associates team and currently delivers Marketing Analytics. He also delivers on-site training courses specifically tailored around the fields of marketing mix modelling and marketing analytics.
Feedback and Testimonials
General delegate feedback from Marketing Analytics training course:
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"Commercial understanding of a very academic subject"
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"I think the course was well structured and provided some great insight in marketing analytics"
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"A lot of things became clearer after the course."
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"I found it very interesting. The dynamic baseline really got my attention."
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"The way you dealt with a lot of difficulties really helped."